Purple Squirrl

Affiliate Marketing News (Oct 29 to Nov 4)

More Businesses Using Web Marketing in the Bad Economy - Here’s something for the silver-lining department: Hard economic times will force more small businesses to become smarter marketers. They may even get Web sites. Check it out here.

Unlocking the potential of affiliate marketing - Spokesmen from Whitbread, Hilton and OMG are among the industry-leaders revealing the risks and rewards of affiliate marketing in this free online video. With marketing budgets under increasing pressure hear how your business could capitalise on the relative trackability and cost-efficiency of affiliate networks. Check it out here.

For Sale by Owner Wholesale Property Website Launches Affiliate Program - DiscountedProperties.com is a unique real estate listing service that caters to people looking for wholesale properties, homes for sale by owner, fixer-uppers and pre-foreclosures. DiscountedProperties.com has just launched an affiliate program where it will pay its “partners” a referral fee for any subscriptions resulting from their marketing efforts. Check it out here.

33 Reviews of the Best Affiliate Marketing Forums - A list of the top 33 affiliate marketing forums by Tim Scheer. Check it out here.

Affiliate Marketing Strategy - The Need Of Every Online Company - The online affiliate network has been well-integrated. But still there are online companies which are not able to achieve what they want. These online companies are in acute need of affiliate marketing strategy. To know more place your eyes on the following lines. Check it out here.

2nd Annual Casino Convention for Affiliates in Asia will be Held November 20-21 in Macau PR China - Ticonderoga Ventures, Inc. announces the second Annual Macau Casino Affiliate Convention will be held on November 20-21, 2008 in Macau at the recently built Venetian Hotel & Casino. Check it out here.

Old School Affiliate Marketing BEFORE The Internet - If you’ve ever looked at ways to make money online, then you’ve probably heard of affiliate marketing. To boil it down; affiliate marketing is delivering internet users through SEO or paid advertising to a merchants website in order to gain a commission on a sale or some other action. Check it out here.

Affiliate Marketing Network Blog Scorecard - As of October, Linkshare has apparently seen the light and jumped into the blogging fray. Good onya Linkshare. Check it out here.

Old School Affiliate Marketing BEFORE The Internet - If you think that only the novices have problems with affiliate marketing, think again. You’d be surprised to learn that many experienced individuals are by no means immune from making the same mistakes and bad decisions that ruin their progress. Check it out here.

Top 10 List of the Best Affiliate Networks - This list of the 10 Best Affiliate Networks will give you a general rundown on these affiliate networks and how they operate. Check it out here.

How to Choose The Best Affiliate Network Marketing Products - Affiliate network marketing has proved to be very lucrative. This concept is especially very important if you are in network marketing. Unfortunately, most affiliate marketers are not making the money they should be making. Check it out here.

Local SEM is Powerful

It’s so very important to focus your SEM campaigns, there is a lot of proof that shows that the conversions are much higher the more targeted your SEM campaign is. There’s a good presentation on SlideShare.net explaining this in more detail.

Clickable Helps with Multiple PPC Campaigns

Clickable today announced their latest round of funding - $14.5 million. They offer a system that allows to run a campaign on multiple ad networks but to house all the information in one spot. So instead of having to pull data from Google and Yahoo! into a spreadsheet and then analyze Clickable houses all the info so that you can use their tool to do all of the analysis. I can certainly see the benefits.

The one thing I don’t like is that they don’t disclose the price on the site, at least I wasn’t able to find it. I have never used this application but would be interested in trying it out. As I ramp up some of my personal campaigns for my breakfast blog (BreakfastInTheCity.com) I’ll test it our with their 30-day free trial.

They target small to medium sized businesses but certainly folks simply trying to make money online will find this useful.

To learn more check out their video

Online Advertising Firm Clickable Lands $14.5 Million [Digital Media Wire]

Maximize Your Adsense Revenue

Is AdSense not working for you? Is the money slow coming?

Today I came across the Macuha blog, it’s all about helping people make money online in the Philippines.

Many first-time users of AdSense that it’s as simple as setting up a blog popping the AdSense code and then the money will start to flow, cha-ching. Well, it’s not that simple. blog where Marhgil explains his first hand account with the power of AdSense only if a good strategy is in place.

All good AdSense strategies should include the following:

1) Ad Placement: Users block ads out, so make sure you vary the size of ads as well as the placement. Putting ads where users don’t expect them is a good strategy.

2) Content is Specific: By having focussed content on one topic then the AdSense can be more focussed to your web audience.

If you need an AdSense primer to understand what AdSense is check out - TheInquirer.net.